Letarte Debuts Tropical Weight Cashmere Robe
Maui, HI, November 11, 2010 - Letarte is refashioning laid back luxury. Introducing a unique woven 100% cashmere robe as the first silhouette to the label's Après Soleil collection.
Although the design was inspired by the tropical ambiance of Maui, Letarte's cashmere began its journey in Mongolia. The fine gauge fibers were spun then artfully woven into a breezy tropical weight fabric - creating an airy, soft quality for sun-soaked skin.
The thigh length robe - with ruched 3/4 bell sleeves and a tie waist - will land on the shores just in time for holiday travel at the end of November, and is available in Letarte's solid taupe or aqua along with the brand's signature taupe or aqua 'Flowers in your Hair' print.
"Every detail of this robe was carefully crafted to create the most flattering shape. It's perfect after a day at the beach or a on a quiet Sunday morning. And something this luxurious deserved only our most special print so that's why we selected our 'Flowers in Your Hair' print to embellish the robes," explains Letarte President Michele Letarte Ross.
Retailing at $480 for the print and $420 for the solids, the Après Soleil cashmere robe is the ultimate multi-season luxury. This exclusive line is available in limited quantity at signature Letarte stores, online at www.letarteswimwear.com and select boutiques and resorts.
The Letarte cashmere robe joins Letarte's after sun Vanille Polynesia body lotion and 'Alia Hinu body oil in the new Après Soleil collection.
Lisa Letarte Cabrinha and Michele Letarte Ross are the sisters behind the contemporary swim and cover-up Letarte label, known for signature trademarked prints, intricate adornments and lavish detail. Celebrating their 10 year anniversary, the company began in a handful of select resorts and high end-boutiques. Now it is a multi-million dollar brand sold in 400+ retail outlets worldwide.
For more information visit www.letarteswimwear.com
Press contact: Ana Rombilus
P: 203.372.8301, x2603